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SEARCH ENGINE OPTIMIZATION AND REPORTING
AGREEMENT
This Search Engine Optimization and
Reporting Agreement ("Agreement") is hereby
entered into between AccountSupport, INC.
(hereinafter referred to as "Company") and
the party set forth in the related order
form ("Customer" or "you") incorporated
herein by this reference (together with any
subsequent order forms submitted by
Customer, the "Order Form") and applies to
the purchase of all Search Engine
Optimization and Reporting Services
(hereinafter collectively referred to as "SEO
Services") ordered by Customer.
- TERM AND TERMINATION.
This Agreement shall be effective as of
the time frame set forth on the Order
Form. This Agreement may be terminated
by either party upon written notice to
the other, if the other party breaches
any material obligation provided
hereunder and the breaching party fails
to cure such breach within thirty (30)
days of receipt of the notice. This
Agreement may be terminated by Company (i)
immediately if Customer fails to pay any
fees hereunder; or (ii) if Customer
fails to cooperate with Company or
hinders Company's ability to perform the
SEO Services hereunder.
- SEO SERVICES.
Company agrees to provide Customer with
SEO Services as described in the Order
Form and this Agreement. Company is
authorized to use the specific keywords
and/or phases set forth in the Order
Form for development, improving the
ranking of, and/or positioning the
contents of the Customer's URL(s) (as
set forth in the Order Form) in search
engines and/or directories. SEO Services
are intended to provide the Customer
with preferential positioning in
selected search engines and report
results on an ongoing and timely basis.
SEO Services include:
- Research keywords and phrases to
select appropriate, relevant search
terms. The number of keywords is set
forth in the Order Form. Additional
keyword purchases will require a
separate Order Form.
- Submit Customer's pages to
search engines and directories as
set forth in the Order Form or this
Agreement.
- Create positioning reports
showing rankings in the major search
engines and under which keywords.
- FEES; LIMITATIONS ON
REFUNDS AND CANCELLATION FEES.
Customer agrees to pay Company any and
all fee(s) as stated in Order Form. The
fee(s) must be received prior to the
start of any SEO Services. THE CUSTOMER
FURTHER AGREES THAT, IN THE EVENT OF ANY
TERMINATION OF THIS AGREEMENT OR THE
ORDER FORM BY CUSTOMER, ANY REFUNDS
SHALL BE REDUCED BY AN AMOUNT BASED ON A
PERCENTAGE OF WORK COMPLETED AS AND TO
THE EXTENT PROVIDED IN THE ORDER FORM.
THE CUSTOMER FURTHER AGREES TO PAY UPON
CANCELLATION THE AMOUNT OF ANY
CANCELLATION FEES OR OTHER AMOUNTS DUE
TO COMPANY AS PROVIDED IN THE 0RDER
FORM. THE COMPANY IS HEREBY AUTHORIZED
TO DEDUCT ANY AMOUNTS REMAINING DUE FROM
CUSTOMER FROM ANY REFUNDS AND TO CHARGE
CUSTOMER'S CREDIT CARD ACCOUNT OR OTHER
PAYMENT MECHANISM FOR ANY AMOUNTS OWED
FROM TIME TO TIME BY CUSTOMER TO
COMPANY.
- CUSTOMER
RESPONSIBILITIES. For the purposes
of providing these services, Customer
agrees:
- To provide Company with FTP
access to its web sites for
uploading new pages, and making
changes for the purpose of SEO
Services optimization or approval to
go through a third party.
- To authorize Company use of all
Customer's logos, trademarks, Web
site images, etc., for use in
creating informational pages and any
other uses as deemed necessary by
Company for search engine
positioning and optimization.
- That if Customer's web site(s)
is light in textual content,
Customer will provide additional
relevant text content in electronic
format for the purpose of creating
additional web pages. Customer
agrees to provide content, for
example 200 to 500 word "articles"
about each of their keyword phrases.
- SEARCH ENGINES.
Selected search engine submissions
include:
- AOL
- Alta Vista
- About
- Google
- All The Web
- Excite
- Hot Bot
- Looksmart
- MSN
- Lycos
- Yahoo [web pages only]
- Netscape
*Top Major SE and SE names may change
without notice
- CUSTOMER
ACKNOWLEDGEMENTS. Customer
understands, acknowledges and agrees
that:
- Company has no control over the
policies of search engines or
directories with respect to the type
of sites and/or content that they
accept now or in the future.
Customer's web site(s) may be
excluded from any search engine or
directory at any time at the sole
discretion of the search engine or
directory entity. Company will
resubmit those pages that have been
dropped from the index.
- Some search engines and
directories may take as long as two
(2) to four (4) months, and in some
cases longer, after submission to
list Customer's web site(s).
- Occasionally, search engines and
directories will stop accepting
submissions for an indefinite period
of time.
- Occasionally, search engines and
directories will drop listings for
no apparent or predictable reason.
Often listing will "reappear"
without any additional submissions.
Should the listing not reappear,
Company will re-submit the web
site(s) based on the current
policies of the search engine or
directory in question.
- Some search engines and
directories offer expedited listing
services for a fee. Company
encourages Customer to take
advantage of these expedited
services. Customer is responsible
for all expedited service fees
unless otherwise noted in the Order
Form.
- WEB SITE CHANGES.
Company is not responsible for changes
made to Customer's web site(s) by other
parties that adversely affect the search
engine or directory rankings of
Customer's web site(s).
- ADDITIONAL SERVICES.
Additional services not listed herein or
in Order Form will be provided for up to
$100.00 per hour. Company is not
responsible for Customer's overwriting
SEO Services work to Customer's web
site(s). Customer will be charged an
additional fee for re-constructing
meta-tags, keywords, content, etc based
on the hourly rate of up to $100.00 per
hour.
- INDEMNIFICATION.
Customer shall indemnify and hold
harmless Company (and its subsidiaries,
affiliates, officers, agents,
co-branders or other partners, and
employees) from any and all claims,
damages, liabilities, costs, and
expenses (including, but not limited to,
reasonable attorneys' fees and all
related costs and expenses) incurred by
Company as a result of any claim,
judgment, or adjudication against
Company related to or arising from (a)
any photographs, illustrations,
graphics, audio clips, video clips,
text, data or any other information,
content, display, or material (whether
written, graphic, sound, or otherwise)
provided by Customer to Company (the
"Customer Content"), or (b) a claim that
Company's use of the Customer Content
infringes the intellectual property
rights of a third party. To qualify for
such defense and payment, Company must:
(i) give Customer prompt written notice
of a claim; and (ii) allow Customer to
control, and fully cooperate with
Customer in, the defense and all related
negotiations.
- DISCLAIMER OF ALL OTHER
WARRANTIES. COMPANY DOES NOT WARRANT
THAT THE SEO SERVICES WILL MEET THE
CUSTOMER'S EXPECTATIONS OR REQUIREMENTS.
THE ENTIRE RISK AS TO THE QUALITY AND
PERFORMANCE IS WITH CUSTOMER. EXCEPT AS
OTHERWISE SPECIFIED IN THIS AGREEMENT,
COMPANY PROVIDES ITS SERVICES "AS IS"
AND WITHOUT WARRANTY OF ANY KIND. THE
PARTIES AGREE THAT (A) THE LIMITED
WARRANTIES SET FORTH IN THIS SECTION ARE
THE SOLE AND EXCLUSIVE WARRANTIES
PROVIDED BY EACH PARTY, AND (B) EACH
PARTY DISCLAIMS ALL OTHER WARRANTIES,
EXPRESS OR IMPLIED, INCLUDING BUT NOT
LIMITED TO, THE IMPLIED WARRANTIES OF
MERCHANTABILITY AND FITNESS FOR A
PARTICULAR PURPOSE, RELATING TO THIS
AGREEMENT, PERFORMANCE OR INABILITY TO
PERFORM UNDER THIS AGREEMENT, THE
CONTENT, AND EACH PARTY'S COMPUTING AND
DISTRIBUTION SYSTEM. IF ANY PROVISION OF
THIS AGREEMENT SHALL BE UNLAWFUL, VOID,
OR FOR ANY REASON UNENFORCEABLE, THEN
THAT PROVISION SHALL BE DEEMED SEVERABLE
FROM THIS AGREEMENT AND SHALL NOT AFFECT
THE VALIDITY AND ENFORCEABILITY OF ANY
REMAINING PROVISIONS.
- LIMITED LIABILITY.
IN NO EVENT SHALL COMPANY BE LIABLE TO
CUSTOMER FOR ANY INDIRECT, SPECIAL,
EXEMPLARY OR CONSEQUENTIAL DAMAGES,
INCLUDING ANY IMPLIED WARRANTY OF
MERCHANTABILITY OR FITNESS FOR A
PARTICULAR PURPOSE OR IMPLIED WARRANTIES
ARISING FROM COURSE OF DEALING OR COURSE
OF PERFORMANCE, LOST PROFITS, WHETHER OR
NOT FORESEEABLE OR ALLEGED TO BE BASED
ON BREACH OF WARRANTY, CONTRACT,
NEGLIGENCE OR STRICT LIABILITY, ARISING
UNDER THIS AGREEMENT, LOSS OF DATA, OR
ANY PERFORMANCE UNDER THIS AGREEMENT,
EVEN IF SUCH PARTY HAS BEEN ADVISED OF
THE POSSIBILITY OF SUCH DAMAGES AND
NOTWITHSTANDING THE FAILURE OF ESSENTIAL
PURPOSE OF ANY LIMITED REMEDY PROVIDED
HEREIN. THERE SHALL BE NO REFUNDS.
COMPANY MAKES NO WARRANTY OF ANY KIND,
WHETHER EXPRESS OR IMPLIED, WITH REGARD
TO ANY THIRD PARTY PRODUCTS, THIRD PARTY
CONTENT OR ANY SOFTWARE, EQUIPMENT, OR
HARDWARE OBTAINED FROM THIRD PARTIES.
- CUSTOMER REPRESENTATIONS.
Customer makes the following
representations and warranties for the
benefit of Company:
- Customer represents to
Company and unconditionally
guarantees that any elements of
text, graphics, photos, designs,
trademarks, or other artwork
furnished to Company are owned by
Customer, or that Customer has
permission from the rightful owner
to use each of these elements, and
will hold harmless, protect, and
defend Company and its
subcontractors from any claim or
suit arising from the use of such
elements furnished by Customer.
- Customer guarantees any
elements of text, graphics, photos,
designs, trademarks, or other
artwork provided to Company for
inclusion on the website above are
owned by Customer, or that Customer
has received permission from the
rightful owner(s) to use each of the
elements, and will hold harmless,
protect, and defend Company and its
subcontractors from any liability or
suit arising from the use of such
elements.
- From time to time
governments enact laws and levy
taxes and tariffs affecting Internet
electronic commerce. Customer agrees
that the client is solely
responsible for complying with such
laws, taxes, and tariffs, and will
hold harmless, protect, and defend
Company and its subcontractors from
any claim, suit, penalty, tax, or
tariff arising from Customer's
exercise of Internet electronic
commerce.
- CONFIDENTIALITY. The
parties agree to hold each other's
Proprietary or Confidential Information
in strict confidence. "Proprietary or
Confidential Information" shall include,
but is not limited to, written or oral
contracts, trade secrets, know-how,
business methods, business policies,
memoranda, reports, records, computer
retained information, notes, or
financial information. Proprietary or
Confidential Information shall not
include any information which: (i) is or
becomes generally known to the public by
any means other than a breach of the
obligations of the receiving party; (ii)
was previously known to the receiving
party or rightly received by the
receiving party from a third party;
(iii) is independently developed by the
receiving party; or (iv) is subject to
disclosure under court order or other
lawful process. The parties agree not to
make each other's Proprietary or
Confidential Information available in
any form to any third party or to use
each other's Proprietary or Confidential
Information for any purpose other than
as specified in this Agreement. Each
party's proprietary or confidential
information shall remain the sole and
exclusive property of that party. The
parties agree that in the event of use
or disclosure by the other party other
than as specifically provided for in
this Agreement, the non-disclosing party
may be entitled to equitable relief.
Notwithstanding termination or
expiration of this Agreement, Company
and Customer acknowledge and agree that
their obligations of confidentiality
with respect to Proprietary or
Confidential Information shall continue
in effect for a total period of three
(3) years from the effective date.
- FORCE MAJEURE.
Neither party will be liable for, or
will be considered to be in breach of or
default under this Agreement on account
of, any delay or failure to perform as
required by this Agreement as a result
of any causes or conditions that are
beyond such Party's reasonable control
and that such Party is unable to
overcome through the exercise of
commercially reasonable diligence. If
any force majeure event occurs, the
affected Party will give prompt written
notice to the other Party and will use
commercially reasonable efforts to
minimize the impact of the event.
- RELATIONSHIP OF PARTIES.
Company, in rendering performance under
this Agreement, shall be deemed an
independent contractor and nothing
contained herein shall constitute this
arrangement to be employment, a joint
venture, or a partnership. Customer does
not undertake by this Agreement, the
Order Form or otherwise to perform any
obligation of Company, whether by
regulation or contract. In no way is
Company to be construed as the agent or
to be acting as the agent of Customer in
any respect, any other provisions of
this Agreement notwithstanding.
- NOTICE AND PAYMENT.
Any notice required to be given under
this Agreement shall be in writing and
delivered personally to the other
designated party at the addresses listed
in the Order Form mailed by certified,
registered or Express mail, return
receipt requested or by Federal Express.
Either party may change its address to
which notice or payment is to be sent by
written notice to the other under any
provision of this paragraph.
- JURISDICTION/DISPUTES.
This Agreement shall be governed in
accordance with the laws of the State of
Arizona. All disputes under this
Agreement shall be resolved by
litigation in the courts of the State of
Arizona including the federal courts
therein and the Parties all consent to
the jurisdiction of such courts, agree
to accept service of process by mail,
and hereby waive any jurisdictional or
venue defenses otherwise available to
it.
- AGREEMENT BINDING ON
SUCCESSORS. The provisions of the
Agreement shall be binding upon and
shall inure to the benefit of the
Parties hereto, their heirs,
administrators, successors and assigns.
- ASSIGNABILITY.
Customer may not assign this Agreement
or the rights and obligations thereunder
to any third party without the prior
express written approval of Company.
Company reserves the right to assign
subcontractors as needed to this project
to ensure on-time completion.
- WAIVER. No waiver by
either party of any default shall be
deemed as a waiver of prior or
subsequent default of the same of other
provisions of this Agreement.
- SEVERABILITY. If any
term, clause or provision hereof is held
invalid or unenforceable by a court of
competent jurisdiction, such invalidity
shall not affect the validity or
operation of any other term, clause or
provision and such invalid term, clause
or provision shall be deemed to be
severed from the Agreement.
- INTEGRATION. This
Agreement constitutes the entire
understanding of the Parties, and
revokes and supersedes all prior
agreements between the Parties and is
intended as a final expression of their
Agreement. It shall not be modified or
amended except in writing signed by the
Parties hereto and specifically
referring to this Agreement. This
Agreement shall take precedence over any
other documents which may conflict with
this Agreement.
- NO INFERENCE AGAINST
AUTHOR. No provision of this
Agreement shall be interpreted against
any Party because such Party or its
legal representative drafted such
provision.
- DISPUTES. Customer
and Company agree to make a good-faith
effort to resolve any disagreement
arising out of, or in connection with,
this Agreement through negotiation.
Should the parties fail to resolve any
such disagreement within ten (10) days,
any controversy or claim arising out of
or relating to this Agreement,
including, without limitation, the
interpretation or breach thereof, shall
be submitted by either party to
arbitration in Maricopa County, Arizona
and in accordance with the Commercial
Arbitration Rules of the American
Arbitration Association. The arbitration
shall be conducted by one arbitrator,
who shall be (a) selected in the sole
discretion of the American Arbitration
Association administrator and (b) a
licensed attorney with at least ten (10)
years experience in the practice of law
and at least five (5) years experience
in the negotiation of technology
contracts or litigation of technology
disputes. The arbitrator shall have the
power to enter any award that could be
entered by a judge of the state courts
of Arizona sitting without a jury, and
only such power, except that the
arbitrator shall not have the power to
award punitive damages, treble damages,
or any other damages which are not
compensatory, even if permitted under
the laws of the State of Arizona or any
other applicable law. The arbitrator
must issue his or her resolution of any
dispute within thirty (30) days of the
date the dispute is submitted for
arbitration. The written decision of the
arbitrator shall be final and binding
and enforceable in any court having
jurisdiction over the parties and the
subject matter of the arbitration.
Notwithstanding the foregoing, this
Section shall not preclude either party
from seeking temporary, provisional, or
injunctive relief from any court.
- READ AND UNDERSTOOD.
Each Party acknowledges that it has read
and understands this Agreement and
agrees to be bound by its terms and
conditions.
- DULY AUTHORIZED
REPRESENTATIVE. Each Party warrants
that their representative whose
signature appears below is duly
authorized by all necessary and
appropriate corporate actions to execute
this Agreement.
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